Weekly SEO and Marketing Recap: Feb 04, 2025

🔥 Yo, marketing fam! Ali here, and this week’s newsletter is PACKED with AI flexes, SEO hacks, and the ultimate affiliate marketing event in Spain!

OpenAI Introduces Deep Research

• OpenAI has launched "Deep Research," a new initiative to help researchers and businesses tackle complex challenges using AI. This program is set to revolutionize problem-solving across industries with advanced AI tools and insights.

DeepSeek AI Revolutionizes Data Analysis

• DeepSeek AI is making waves with its real-time data visualization and predictive analytics, helping marketers and researchers uncover actionable insights. It’s a must-have for anyone drowning in data chaos.

How to Analyze and Fix Traffic Drops: A 7-Step Framework

• A detailed 7-step guide to diagnose and fix traffic drops, from analyzing traffic quality to using AI for insights. Perfect for anyone struggling with declining rankings and looking for actionable solutions.

Google Shopping Ads Now Use AI to Generate Background Images

• Google’s AI is now creating background images for Shopping Ads, making it easier for ecom brands to create visually appealing ads. This is a game-changer for brands looking to stand out in the SERPs.

Phishing Scam Targets Microsoft Ad Accounts via Google Search

• A phishing scam is targeting Microsoft Ad accounts through Google Search, putting advertisers at risk. Marketers, secure your accounts and stay vigilant!

Google AI Overviews Now Offer Instant Coding Help in Search

• Google’s AI now provides instant coding help directly in search results, making it a handy tool for developers. It’s like having Stack Overflow built into Google!

Digital Ads Cost 19% More, Convert Less

• Ad costs are rising while conversions are dropping, with user frustration being a major factor. Time to rethink your ad strategies and focus on user experience!

BigSpy is the ultimate ad spy tool for marketers, helping you uncover top-performing ads across multiple platforms like Facebook, Instagram, TikTok, and more.

Features:

• Access to millions of ad creatives

• Advanced filtering options to find ads by industry, platform, or even competitor

• Real-time ad tracking to stay ahead of trends

Use Case: Perfect for affiliate marketers, ecom brands, and agencies looking to optimize their ad strategies by learning from the best.

Pricing: Free trial for just $1 with the code AFFCOUPON for 30% off!

🤔 Quiz Time

Q: What’s one of the main causes of traffic drops according to the 7-step framework?
a) Changing search intent
b) Too many backlinks
c) Over-optimized content
d) Lack of emojis in blog posts

(Answer at the end of the newsletter!)

• What It Is: TES Seville is the ultimate affiliate marketing conference happening from March 9-12, 2025, in Seville, Spain. With over 2,000 attendees, 200+ exhibitors, and 75+ speakers, it’s the perfect place to network, learn, and grow your affiliate business.

• Why Attend: From actionable seminars and workshops to exclusive networking mixers, this event is designed to help you level up your affiliate marketing game. Use the code AFFNINJA10 for an additional 10% discount on tickets!.

• What’s Inside: This guide breaks down everything you need to know about niche edits, aka contextual backlinks. It covers:

  • What niche edits are and why they’re valuable for SEO.

  • How to find high-quality opportunities for niche edits.

  • Tips to avoid spammy links and ensure long-term ranking benefits.

• Why It’s Important: Niche edits are one of the most effective ways to boost your site’s authority without creating new content.

• 👉 Read full blog here!

When your client asks why their ads aren’t converting but their landing page looks like it’s from 2005

Alright, fam, that’s all the marketing tea for this week! Don’t forget to secure your ad accounts, keep an eye on SERP volatility, and maybe let AI do some of the heavy lifting. Catch you next week!

Your marketing bro, Ali 💪
Brought to you by Aff.ninja 🥷