- AFF.Ninja
- Posts
- Weekly SEO and Marketing Recap: Jan 14, 2025
Weekly SEO and Marketing Recap: Jan 14, 2025
Ali Akbar
January 14, 2025
Welcome to our vibrant community! Get ready for a thrilling ride through the latest trends and insights in digital marketing that will elevate your strategy.
SEO Insights📈
News SEO In 2025: What You Need To Know. via @MattGSouthern:
#seonews#SEO
— SearchEngineJournal® (@sejournal)
5:34 PM • Jan 10, 2025
Google Discover emerges as a top priority, AI impacts visibility, and lean SEO teams face budget constraints while striving for better editorial collaboration in the evolving landscape of news SEO.
The merger aims to streamline content, enhance discoverability, and tackle SEO challenges in licensable media.
Martin Splitt emphasizes balancing rendering strategies to enhance SEO and reduce JavaScript reliance.
Make Google happy by optimizing your WordPress site’s images
— Search Engine Land (@sengineland)
12:04 PM • Jan 13, 2025
Implement WebP formats, lazy loading, and CDN integration while optimizing alt text and compression for enhanced Core Web Vitals performance.
Google's security leader condemns Microsoft's deceptive UI tactics that mirror Google's interface to retain Windows users searching for Google.com.
Affiliate Marketing Updates💰
Performance-based partnerships drive sustainable growth through influencer collaborations, mobile commerce, and AI-powered optimization while maintaining cost-effectiveness for brands.
Multiple funding options from angel investors to accelerator programs offer growth opportunities while networking remains crucial for securing niche-specific investments in affiliate marketing.
Media Buying- AdTech News📢
Amazon Ads announced at CES a new ad product called Amazon Retail Ad Service, allowing retailers to use Amazon’s tools to sell product ads appearing on their ecommerce sites.
— ADWEEK (@Adweek)
2:10 PM • Jan 9, 2025
Amazon's new Retail Ad Service enables retailers to leverage its $50B ad technology, with iHerb, Oriental Trading, and Weee! already testing the platform's customizable ad formats and data controls.
Paid search dominates with 29.7% revenue share while mobile shopping surges to 54.5% and AI chatbot usage skyrockets 1,300% YoY.
Microsoft Launches Multi-Format Campaigns for Audience Ads. via @BrookeOsmundson: searchenginejournal.com/microsoft-laun…
#ppcnews#PPC#PaidSearch#SEM#SEO
— SearchEngineJournal® (@sejournal)
2:15 PM • Dec 24, 2024
Advertisers can now manage native, display, and video ads in a single campaign, streamlining budget optimization and campaign management across formats.
Social Media Highlights📲
Meta shifts to community-based moderation while grappling with privacy regulations, highlighting critical tensions between free speech, data privacy, and effective digital marketing.
TikTok Ban Update: Will The Supreme Court Pull The Plug?. via @MattGSouthern:
#smmnews#SMM#SocialMediaMarketing #SEO
— SearchEngineJournal® (@sejournal)
2:15 PM • Jan 13, 2025
Supreme Court debates ByteDance's forced TikTok sale by January 19, weighing national security concerns against First Amendment rights.
Affiliate Tracker Spotlight 📢
 | A powerful ad tracking and automation tool designed for media buyers, offering seamless integration across platforms like Facebook, Google, and TikTok. With real-time insights and 100% conversion matching, it eliminates data gaps and optimizes campaign performance from a single dashboard. |
Its user-friendly interface allows for easy management of multiple ad accounts, making it ideal for affiliate marketers looking to maximize ROI.
Take advantage of our exclusive coupon code AFFNINJAMAX for 20% off your first three months with RedTrack! Start optimizing your campaigns today!
Until next time, keep challenging the ordinary and embracing the extraordinary—your journey in digital marketing starts here!